BE HERE. — English dialogue transcript
Source-record aligned WEB-03 candidate; independent caption review pending.

00:00:01.708 Nina: ETRAL. Why are my sales down today?

00:00:04.892 ETRAL: Sales are behind your usual pace.

00:00:07.432 ETRAL: I've checked the shop, prices and stock.

00:00:10.712 ETRAL: Nothing unusual there.

00:00:12.350 ETRAL: Advertising is where I'd focus.

00:00:14.810 ETRAL: Three targets are spending without enough orders.

00:00:18.130 ETRAL: Two proven search terms are losing visibility.

00:00:21.042 Nina: What would you do?

00:00:22.808 ETRAL: Pause the three.

00:00:24.548 ETRAL: Raise those two bids by 10 cents

00:00:27.048 ETRAL: within the same advertising budget.

00:00:29.500 Nina: Okay, go ahead with those five.

00:00:31.892 ETRAL: I'll check the limits and verify the updates.

00:00:41.125 Nina: ETRAL. How’s our inventory looking for the holidays?

00:00:45.142 ETRAL: Most priority products are well stocked. The ceramic sets are the exception.

00:00:50.442 ETRAL: 300 are on the way. The carrier expects them tomorrow.

00:00:53.958 Nina: So we're covered.

00:00:55.558 ETRAL: Not quite. They're not available stock until they're received and checked.

00:01:00.267 ETRAL: I'm tracking the delivery.

00:01:02.187 ETRAL: I have a contingency ready if it slips.

00:01:05.007 ETRAL: I'll tell you if it changes the holiday plan.

00:01:07.375 Nina: Perfect.

00:01:11.250 Nina: ETRAL. How much can we reinvest in the business?

00:01:15.058 ETRAL: $31,000 after commitments and reserves.

00:01:19.208 Nina: Where would you put it?

00:01:21.142 ETRAL: 8,000 for holiday advertising, 5,000 to set up the new selling platform.

00:01:27.022 ETRAL: I'd hold the remaining 18,000.

00:01:29.988 Nina: Why hold back so much?

00:01:32.188 Nina: The holidays are nearly here.

00:01:34.058 ETRAL: The ceramics haven't been received,

00:01:36.378 ETRAL: and the new platform will use the same stock.

00:01:39.178 ETRAL: I'd scale advertising when we're ready.

00:01:41.250 Nina: Fair enough.

00:01:43.512 Nina: Put together the plan.

00:01:45.100 ETRAL: Already prepared, ready for your approval.

00:01:48.160 ETRAL: No new investment committed.

00:01:50.050 Child: mom

00:01:51.050 Child: Come on.

00:01:52.000 Nina: Coming.

00:01:53.225 Narrator: Three everyday conversations.

00:01:55.695 Narrator: Behind them, an entire business being understood.

00:01:59.285 Narrator: ETRAL connects the evidence,

00:02:03.345 Narrator: weighs the trade-offs

00:02:04.785 Narrator: and acts within the authority its owner grants.

00:02:10.015 Narrator: It knows when to act,

00:02:12.585 Narrator: when to ask,

00:02:14.175 Narrator: and when to wait.